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- Industry:Business Software / IT Solutions
- Clients:IT Simple System Solutions Sdn. Bhd.
- Solution:Website Revamp, SEO & Information Architecture
- Date:03/15/2024
- Developed at:Connaq
Projects Summary
Client Needs:
IT Simple System Solutions is a Malaysian business-software provider whose catalogue spans four vendor families — AutoCount, Access UBS, iFlexi and Info-Tech — across accounting, POS, payroll, HR, inventory and warehouse management. Several products overlap in function, and LHDN e-Invoicing had created a wave of urgent new search demand the existing site was not structured to capture.
Service Provide
The specific services delivered across the iT Simple website revamp:
- Web Development
- UI/UX Design
- SEO & Content Structure
- Information Architecture
My Approach:
I rebuilt the site around a hierarchy a buyer can actually navigate: vendor families at the top level, business function underneath, so overlapping products sit side by side instead of competing. SEO content was structured around the compliance questions Malaysian businesses are already searching for, with the Digitalisation Grant and HRD Corp training routes given their own conversion paths.
Challenges
The primary challenge was a wide multi-vendor catalogue where several products solve the same problem — two POS systems, multiple payroll options — with no clear way for a buyer to self-select. The structure had to guide people to the right product while keeping high-intent compliance content easy to find.
SEO Performance
Measured on Ahrefs in September 2026, itsimple.com.my holds 19 organic keywords in Malaysia — 5 of them ranking in the top three positions and 11 on page one, against 2,860 search impressions. The domain is also being cited in AI search: 15 AI responses across 8 pages, including 7 Google AI Overviews, plus pickups in Google AI Mode, ChatGPT and Perplexity.
Results / Success Metrics
Search performance for itsimple.com.my, measured on Ahrefs in September 2026:
- 19 organic keywords ranking in Malaysia — 5 in the top three positions, 11 on page one
- 2,860 search impressions in the current Ahrefs snapshot
- Cited in AI search: 7 Google AI Overviews, plus Google AI Mode, ChatGPT and Perplexity
- Four vendor families unified: AutoCount, Access UBS, iFlexi and Info-Tech under one navigable hierarchy
- SEO content structured around LHDN e-Invoicing and SST compliance search demand
Four vendors, a dozen overlapping products, one buyer trying to work out which one they need. The revamp wasn't about adding pages — it was about giving the catalogue a shape that answers that question on its own.
Web Developer at Connaq
